What is a metaverse? The metaverse is a relatively new concept in the virtual world, and refers to a network of virtual worlds in the third dimension, to add to real-time virtual worlds that allow you to live in them continuously and simultaneously. It…

Marketing in the metaverse What about digital marketing in the metaverse? Metaverse Marketing is digital marketing for the future. The metaverse is a new marketing ecosystem that works like a blockchain. It’s decentralized, so it doesn’t have servers or administrators, it’s a new marketing strategy that…

The ongoing COVID-19 pandemic and the continued conflict in Ukraine are putting additional pressure on already high interest rates and closures in China, which may disrupt supply chains. Economic outlooks are overshadowed by uncertainty. Economists warn that the world, including the Middle East, may…

Benefits of Facebook for Businesses: As any Facebook marketing expert will tell you, the benefits of Facebook for businesses can contribute to long-term growth. As a marketing tool, Facebook: Through a well-planned Facebook marketing strategy, you can: This is possible on other social media…

Marketing usually evolves alongside technological advancements. We’ve seen this in print media, television, radio, and of course, the internet. By all measures, we are now on the verge of the next significant leap forward in marketing. Much has been said, mostly speculative, about the…

The growth of e-commerce has been significant in recent years, with consumers redirecting their spending from travel and entertainment to online purchases. During the onset of the pandemic in 2020, the U.S. Department of Commerce reported a 31.8% increase in e-commerce. With more and…